Make it work in the market
We shape and build software around your customers and business model
“Their technical competence, performance, and speed were excellent…”
We shaped the architecture and built the proof of concept for a network where people share verified career credentials. We worked in Velocity’s product squads through the production launch.
Engineering for your market
We work with founders launching new products and enterprise teams developing or modernising established platforms
Our work also spans media, industrial and healthcare products.
Fintech
Build financial products around how money moves, who can authorise it and how balances reconcile. Connect the customer experience to the controls behind every transaction.
- Perfect for
- Neobanks, payment providers, brokers and wealth platforms.
Digital assets
Bring digital assets into your financial product, from custody and trading services to tokenised assets, or develop blockchain protocols and DeFi applications.
- Perfect for
- Fintechs, exchanges, custodians, asset managers and protocol teams.
AI and automation
Put intelligence into the products and services your customers and teams use. Build agents that turn your business data into decisions and take action through your systems.
- Perfect for
- Product companies, consumer brands, financial institutions and manufacturers.
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AI consulting
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AI MVP development
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AI assistant development
Commerce and loyalty
Turn purchase data into personalised experiences that bring customers back. Connect online and in-store purchases to your loyalty programme, so each offer reflects the customer’s behaviour.
- Perfect for
- Retailers, consumer brands, hospitality groups, fitness chains and loyalty operators.
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Aetsoft Loyalty
Our engineering in production
A crypto brokerage
for high-net-worth clients
We built a Swiss broker’s platform for holding and trading client assets. We implemented controls for a broker affiliated with a self-regulatory organisation (SRO) recognised by FINMA.
4 months
from build to delivery
Create loyalty offers
in conversation
CRM managers describe a campaign in conversation and get configured offers for different customer groups. We built the AI assistant inside their loyalty dashboard.
70% less time
to configure campaigns and offers
From takeover to launch
on both app stores
We took over the codebase, stabilised the app and launched it on iOS and Android. We still develop and maintain it.
9 streaming services
whose subscriptions users can cancel or restart
Feature development
inside Kaltura’s live TV
platform
We developed and tested features for Kaltura’s platform for delivering television over the internet. Our work included its AI recommendations.
Tens of millions
of viewers across Kaltura’s TV services
How we work
Customer needs, operating costs and market requirements shape the product brief. We carry those decisions into the architecture and the software we deliver.
Product decisions stay connected to delivery
Define
Define the product, its users and the market requirements it must meet. Set a clear scope and measurable targets around the business goal.
Architect
Decide what to build, buy or keep. Account for security and applicable regulation in the architecture. Plan how the product will handle growing demand and new features after launch.
Build
Deliver working software in phased releases. Test each release with users, then refine workflows and prioritise features against the product’s business goals.
Operate
Keep the live product available as your business grows. Run its infrastructure and manage releases. Maintain backups and enough capacity for daily operations.
3+ years
the median client relationship
We join at different stages: before the first release, inside a live platform, or to take over a product from another team.
Scramble: repair the wallet, rebuild the shared backend
We kept the browser extension and restored releases. A new backend now serves the wallet and the client’s other apps.
We join at different stages: before the first release, inside a live platform, or to take over a product from another team
Pavel Sivayeu
CTO
Pavel leads Aetsoft’s technology strategy and delivery across fintech, digital assets and AI. He shapes how we use AI throughout the software development lifecycle.
20+ years in engineering and delivery
Clients say we take ownership
and deliver on time
5.0/5
from 15 client reviews
We join at different stages: before the first release, inside a live platform, or to take over a product from another team.



